Coming Soon

Snap. Swim. Repeat.

Swimwear for busy kids. Snap-close, sun-safe, impossible to miss.

Join the Waitlist Our Story

Childhood summers are short and not a single minute should be wasted fighting wet swimwear.

snappybums was built for water-obsessed cultures: snap closures, visibility-first colour palettes & UPF50+ protection, all designed to ease poolside chaos. Swimwear that finally keeps up.

Snap + Go™ closures ✦ UPF 50+ Certified ✦ Bright, Bold Prints ✦ Sizes 00–5 ✦ Launching Soon ✦ Australia · NZ · Singapore ✦ Snap + Go™ closures ✦ UPF 50+ Certified ✦ Bright, Bold Prints ✦ Sizes 00–5 ✦ Launching Soon ✦ Australia · NZ · Singapore ✦
3
Snaps
Snap-close crotch for no-fuss changes. Back to the water in seconds.
UPF
50+
Sun Protection
AS 4399:2020 certified. Maximum protection for little ones in the sun.
7
Styles at Launch
Girls and boys. Bold prints designed to be spotted from anywhere.
00–5
Sizes
From newborns to five year olds. Made for every stage of the water years.

Our story

Built for
families.

We're building something better — swimwear with a snap-close crotch for no-fuss changes and prints bold enough to spot from anywhere at the beach or pool.

We built snappybums around three obsessive ideas.

  1. Nappy changes should be quick and painless. A few snaps open, nappy change, a few snaps closed. Done. Back in the water with no drama, no wrestling and no tears. Just more time doing what actually matters as a child, having fun!
  2. Swimwear needs to be visible but fun! All parents think about coverage when spending time by a pool but we don't think enough about what colours a child is actually wearing in the water. snappybums' bright, visibility-first colour palette means you can spot your child instantly in a crowded pool or busy beach.
  3. Standard swimwear provides almost no UV protection at all. snappybums swimwear is all UPF50+ meaning maximum protection is built into the fabric.

Why snappybums

The snap
difference.

Your email address

No spam. Just the good stuff. Unsubscribe anytime.

🐊 You're on the list! We'll be in touch before anyone else gets access to the 2026 range.